Productive Entrepreneur-Day 2 No New Goals

A Better Way to Support “Goals”

The Power of Systems

There is another, better way. They’re called systems. Systems allow you to:

● Make progress on your goals every single day

● Guarantee your success

● Help you reach your milestones

• Avoid the feeling that you’re just spinning your wheels
• What are Systems?
• Scott Adams, who you may know as the author of the famous Dilbert cartoons, wrote about systems in his book, How to Fail at Almost Everything and Still Win Big: Kind of the Story of My Life.
• He explained the difference between systems and goals like this: “Losing ten pounds may be a goal, while the system is learning to eat right.”
• Here’s another example. Suppose your goal is to clean the house from top to bottom. You’ve spent the whole day cleaning, and you momentarily feel satisfied with what you’ve done.

However, if you have no system in place, your home will quickly go into disarray shortly thereafter.

After a few days…

…the dishes will overwhelm the sink, the laundry will pile up, and the floors will be a mess.

A system, on the other hand, would be a cleaning routine. Instead of cleaning the entire house in one day, you train yourself to do small tasks each day. The result is a house that’s tidy for more than a few hours.

Here’s a business example:

• Goal: Generate $50,000 in revenue over the next two months.
• System: Every morning you make three cold calls (or however many is necessary) to potential new customers.
• The system ensures that you reach the end result.
• Using a system doesn’t mean that you have no goals. It just means that you start to focus more on the process than the final destination.

So, What’s Wrong with Goals?

You’ve probably been told your whole life to set lofty goals and work really hard to achieve them.

On its face, there’s nothing wrong with having goals. Goals can inspire, motivate, and challenge us. They give us something to look forward to and a reason to continue striving.

But goals can also be rigid and unmoving.

Let’s imagine you’ve set a firm goal for your company. You would like to make X amount of sales by a certain date.

You really hustle to make those sales. You push your employees to do the same. You may make a lot of sales.

But what happens when you don’t reach your goal amount?

Chances are…

…you’ll feel like a failure.

All the sales that you did make won’t bring you joy because you didn’t sell enough. You’ll feel unproductive and you may even want to quit.

What’s really unfortunate about this scenario is that you may have missed many opportunities along the way.

Bottom line?

Being overly focused on a distant goal can easily give you tunnel vision.

Your determination to complete a singular goal may have kept you from taking the time to develop a new product that could be sold for twice as much.

Scott Adams writes:

“…if you focus on one particular goal, your odds of achieving it are better than if you have no goal. But you also miss out on opportunities that might have been far better than your goal…With a system you are less likely to miss one opportunity because you were too focused on another. With a system, you are always scanning for any opportunity.”

Goals Limit Your Threshold for Happiness

The big issue with goals is that you’re so narrowed in on a future time that you aren’t happy until you hit that mark.

Once you reach a goal:

● The feeling of happiness will likely fade quickly.

● You’ll then feel the need to achieve the next goal and the next.

You’re continually chasing something that is, at its best, fleeting. Productivity expert James Clear has also written extensively about systems versus goals.

In his book, Atomic Habits, he explains:

“When you fall in love with the process rather than the product, you don’t have to wait to give yourself permission to be happy. You can be satisfied anytime your system is running. And a system can be successful in many different forms, not just the one you first envision.”

Productive Entrepreneur-Day 2 No More Goals

You’ve probably been told that in order to be productive, you should set goals. Big goals. S.M.A.R.T. goals. Stretch goals.

The thinking goes that in order to achieve anything meaningful, you need to turn it into a goal.

Well… maybe.
While goals can be really helpful, they aren’t always ideal.

The Problem with Goals

Goals have one big problem: they have a termination point.

In other words, you’re not successful until you’ve actually reached your goal, and until you’ve reached the goal you might feel like:

• You’re spinning your wheels, not going anywhere.
• You’re a failure.
• You haven’t achieved anything since the goal seems so distant.
• Measuring success this way can make you feel defeated, especially if you have big, ambitious goals.
• For example, if you want to own a Fortune 500 hundred company, nothing you do until you reach that goal will make you feel like you’re succeeding. You may be making incredible strides in your business, but they will fall flat compared to your hard-to-achieve goal.

Since goals have an “end”, you never feel like a success until you’ve actually achieved your goal. And even when you achieve your goal, you simply have to start all over again with the next goal.

And the reality is, you might not even know what the “next” goal should be. So, you feel aimless. You know you should be seeking to accomplish something, but you’re not sure what that something should be.

Even worse, you might feel like since you already accomplished your goal you can go back to your old habits instead of pushing and growing. You lose all the forward progress that you made.

It’s a setup to make you feel like a consistent failure.

Productive Entrepreneur Day 1

Every entrepreneur wants to be productive. It feels good to look at something tangible and say, “I created this. I made this. I did this.”

To get things done. To check things off a list. To make a serious dent in your checklist.

Productivity looks different to different people, but the feeling is universal. 

For one person, creating an incredible presentation or meeting the needs of a specific client can make them feel amazing. For another, it may mean developing a new product or coming up with a new design.

For you, it may be completely different, but you know the good feeling you get by putting in a productive day.

Productivity encourages a true sense of purpose. It offers a deep feeling of accomplishment that’s important to a happy and fulfilled life. Being productive also gives you the freedom to spend more time with the ones you love and less time worrying about the things that are left unfinished.

If you’re looking for that sense of purpose and happiness that can come from being productive, this series can help you focus on the things that will get you there.

Productivity isn’t always easy. There are so many things that can cause your productivity to falter and even come to a complete stop.

As an entrepreneur, you’re constantly battling a thousand distractions that can block creativity and derail a productive morning, afternoon, or evening. These distractions may stem from your personal life, or they may be work- related.

All day long, you’re receiving:

● Notifications

● Texts

● Slack messages

● Emails

● Social media pings

● Calls

● And a whole lot more!

• Just as you start getting to important matters, your phone dings. It’s a new message that you feel like you should probably check. You look at your phone and, the next thing you know, 45 minutes have passed. You’ve been sucked into the black hole of social media.

And even if you’re able to set aside distractions, you may still feel like you’re not really accomplishing anything.

You’re busy… but you’re not productive.

You’re getting things done…

…but you’re not getting the right things done.

You answer a lot of emails, reply to a lot of texts, and message a lot of people on Slack…

…but still come away each day feeling like you didn’t accomplish what you wanted to.

Have you ever felt like you were working really hard, but getting nowhere? You go to bed exhausted, wake up exhausted, but you don’t feel like you have anything to show for it. You know there has to be a better way, but you just don’t know where to start.

In this series, you’ll discover the 4 pillars of productivity.

These four pillars will help you achieve the sense of accomplishment that you’re really striving for. Instead of going to bed feeling defeated, with piles of work still sitting on the table, you can go to bed knowing that you’ve done enough for the day.

You’ve put in the work, and you can be fulfilled in what you’ve completed.

Productive Entrepreneur and Overcoming Distractions

Here are the most common distractions that can keep you from being productive. Along with each distraction is a suggested set of solutions to help you overcome the distractions and be more productive.


Distraction: Social Media

Solutions:

Use an app like “Rescue Time” to physically limit how much you can be on social media.
Delete social media apps from your phone.
Turn off all social media notifications.
Set a social media schedule and only allow yourself to use social media during the allotted times.


Distraction: Email


Solutions:


Avoid responding to email first thing in the morning.
Only open your inbox at specified times of the day.
Turn off all email notifications on your phone and computer.
Create an auto-response that tells others you’re only able to respond to email on particular days of the week and then stick to that schedule.



Distraction: Slack, Skype, Messenger

Solutions:

Turn off all notifications on your phone.
Close apps and only respond to messages at pre-specified times.
Snooze notifications on desktop versions of the chat app.






Distraction: Text Messages

Solutions:

Put your phone in a drawer and only take it out at specified times.
Disable text notifications on your phone.
Disable text notifications on your smartwatch and laptop.
Only respond to text messages during specific times of the day.




Distraction: Phone Calls

Solutions:

Put your phone in a drawer and only take it out at specified times.
Respond to voicemails at the end of the day after you’ve done your most productive work.
Put your phone on silent mode during your focused periods.
Disable notifications on your smartwatch and computer.




Distraction: People Interrupting You

Solutions:

Close your office door.
Put on headphones.

When someone asks for a minute of your time, ask if you can catch them at a later, specified time.

Use these all to your advantage